Delhi and Fashion: An Everlasting Bond

Delhi, the capital of India is known as the 2nd metropolitan Fashion Capital of India basks in diverse traditions and practices. Conquered & ruled by glorious empires & kings, they left this city with the unreadable traces of rich heritage that we see today in bits & pieces.

From worn buildings of Old Delhi to historic monuments, narrow lanes to busy streets of Chandni Chowk represents the city’s rich culture - a collection of all things bold & bright. This cosmopolitan city is home to creative people from all across the country, who are more often inclined to add an ethnic touch to their creations with a flair of classic design. Known as the hub for ethnicity in fashion, the popularity of this city not only attracts people from all over the country but from all over the globe.

When it comes to fashion, Delhiites never cease to amaze with their style & setting their trends. Thanks to Delhi's vibrant arts and culture vibe, fashion in Delhi has a lot to get inspired from. Having an individualistic culture of its own, here, designers put a lot on intricacy, comfortability & affordability which entice customers the most.

Moris Fashion Week Delhi 2023, a three-day fashion extravaganza starting from 22nd August till 24th August is going to be an eclectic mix of vogue. There will be celebrity showstoppers along with flowy silhouettes & edgy designs ruling the ramp that you totally shouldn’t miss. With a fabulous set of India’s leading designers, there would be a picture-perfect collection of ensembles and a celebrity quotient to match.

Moreover, the event also promises to be an emerging platform for collaborating and developing relationships between the designers, models, upcoming talents, hair & makeup artists, and photographers, who can work together to give these exquisite creations, a larger-than-life projection for the audience, attending the grand spectacle.

MFW 2023 is a one-of-a-kind event that encompasses all talents who are associated with the field of beauty & fashion. It endeavors to expose the fashion conscious to meet the latest fashion trends within the borders as well as leaving the global footprint.

Delhi Venue

Moris Fashion Week Delhi 2023 is going to be the fashion industry’s one-of-its-kind show, especially after the global pandemic. It will showcase the participation of ace designers adding the pop of color, hues with their expressive ensembles. Along with that, the top celebrities will walk the ramp with 200 dazzling models, showcasing the collections in ’21 fashion shows spanned over 3 days of exciting & engaging activities.

VenueNew Delhi
No of Sponsors15
No of Days3
Judges4
Celebrities50
Models200
Audience12000+
Anchors2
Media channel coverageTelevision, Radio, Social media

Delhi - Moris Fashion Week Statistics

Moris Fashion Week will have estimated footfalls of 12,000+ spanned over 3 days, the break-up is as below:

Estimated

Footfall at MFW Delhi

Age group of

Audience

Moris Fashion Week Delhi will witness a mixed bag of young and experienced attendees, with more than half the audience expected to be in the below 30 years bracket,

Gender of

Audience

Women are expected to dominate the gender demographics, with more than 60% representation.

MFW 2023 - Things To Watch Out For

Moris Fashion Week will be a 3-day long mega-fashion event, which will not only be an exhibit of the designer creations but will also explore future styles & trends for the industry. There would be panel discussions and interactive sessions with the audience. Nothing could take the spotlight away from the top celebrities who will be a visual delight to fashion enthusiasts as well as to the audience.

All 3 days of Moris Fashion Week will have 3 enterprising slots:

morning

Morning Maven

Exhibition | Fashion Talks shows Open to general public

10:30 AM – 1:00 PM

afternoon

Afternoon Allure

Exhibition | Fashion Talks show | Ramp show Entry by invites only

2:00 PM – 04:00 PM

evening

Evening Emphasis

Exhibition | Fashion Talks show | Ramp show Entry by invites only

6:30 PM – 11:00 PM

Highlights Includes

BESPOKE COLLECTIONS

See a plethora of established designers and budding talents impress with their creativity & imagination on the runway. The designers’ entourage includes a bevy of stunning models presenting their creations.

SHOP TILL YOU DROP

‘See now, Buy now’ Sounds exciting? There would be signature collections of the participating designers and brands available which you can grab your hands on right away!

INTERACTIONS WITH EXPERTS

Besides designers & their creations, this 3-day series will include workshops and interactive sessions by fashion industry professionals.

WHAT’S HAPPENING BACKSTAGE?

Visitors can meet up for casual talks, try instant makeovers and consultations with Makeup artists and Hairstylists. A chance to have a fresh perspective, insights regarding the latest trends.

CELEBS DAZZLE

Imagine the atmosphere when the glamorous showstoppers would walk in romantic, feminine, and soft silhouettes - The show will come to a complete halt!

MEDIA LOUNGE

Exclusive platform for post-show brand endorsements, media interviews, sessions, and discussions with designers, celebrities, international guests, models, stylists, make-up artists, fashion bloggers etc.

SHOW LAUNCH

Participants and distinguished guests will be invited to the Media Launch of Moris Fashion Week Delhi 2023 happens through a press conference involving elite socialites & fashion Industry influencers.

RUNWAY

A grandeur runway designed for models to showcase designer ensembles with glam & style. Seamlessly designed with the backdrop branded with the huge Moris Fashion Week logo.

SELFIE POINTS

MFW 2023 will have a comprehensive media plan with promotional campaigns exploring all the available avenues. The Selfie points will have logos of all the participating sponsors.

BACKDROP

Inclusion of ‘Title Sponsor & Co-Sponsor’ as the presenter on all Fashion Show Backdrops, PR Walls, Canopy, and Roll-up Standees, with promotional posters which highlight their brand name and logo.

MERCHANDISING

Sponsors get the advantage of being creatively marketed via all Moris Fashion Week 2023 merchandise which will have the logos of Title & Co-sponsors.

OUTDOOR ADVERTISING

PR Activity across the city along with marketing on billboards for promoting Moris Fashion Week 2023 in strategic road locations with sponsor logos.

PRINT ADVERTISING

Extensive promotional activities like advertising on Fashion/Pop Magazines Articles - Digital & print along with flyers distributed at pubs, cafes, malls, salons, etc

RADIO ADVERTISING

Adverts/messages to be conveyed about the MFW 2023 to assure that it reaches the target audience. The radio ad campaign will be present in various media channels that people listen to daily.

TICKETS

Logos and branding are to be displayed on the tickets. MFW will be having admission tickets printed with our Title & Co-sponsors’ logos at the back of the ticket.

DIGITAL ADVERTISING

Rigorous Digital marketing through Display/ Video Ads, Social Media Marketing, SEO, and Email/ campaigns to reach a wider audience.

SOCIAL MEDIA ADVERTISING

Promotional campaigns on all Social Media platforms including Facebook, Instagram, YouTube, Twitter, LinkedIn, E-mail, and WhatsApp in collaboration with Social Media Influencers.

GRAND ENSEMBLE

Glamorous celebrities, intriguing designers, talented makeup artists, hairstylists, fashion stylists, VIP guests, dazzling models, social media influencers- All under ONE roof!

MEDIA COVERAGE

MFW 2023 has a comprehensive media plan exploring all available avenues including Print Media, Digital Platforms along with Radio and Television Promotions. Reaching millions of people through all Social Media platforms including Facebook, Instagram, YouTube, Twitter, LinkedIn, along with E-mail and WhatsApp campaigns and promotions on all global Moris platforms. MFW 2023 will be broadcasting our ramp walks LIVE on the website. It gives our designers and sponsors remarkable reach to audiences helping to build trust; generating a unique way to excite them beyond in-person experiences.

Media Partner

Exclusive media partners for all Moris Fashion week updates guarantee that our event is promoted thoroughly. Our target audience will increase since their favorite media outlet will be partnering with us. Quality backlinks from a reputable media outlet will work wonders for our event website’s SEO. We would be having a broadened network. More coverage, credibility, SEO, and networking will ultimately be leading to an increase in ticket sales for MFW.

Radio Partner

Leading Radio/ FM service providers will be partnering for promoting Moris Fashion Week. Radio will help us reach a wider target audience. Exclusive content will be played along with celebrity shoutouts and interviews. Media partners will be mentioned on our promotional platforms with their logos and details.

Print Partner

Publishing on 20+ top print newspapers/ fashion & lifestyle magazines. As a route to delivering our message and promoting our show, our print partners will be publishing about our event. Exclusive interviews and post-event highlights will be covered in the leading newspapers and magazines. The media partner's logo will be added to our promotional materials and websites.

Associate Partner

Associate Partners will be lending expertise to promotional campaigns and organizing of MFW. The event partner will not only add value through associating their brand to our event but through opening up their exclusive marketing and promotions channel to help promote it to their audience.

Social Media Influencer

Top Social Media Influencers promoting MFW through articles, blogs, video shoutouts. Our social media influencers will provide wider promotion, tighter engagement and will be acting as the on-floor and in-session reporters. They will also be adding value to our sponsors by blogging live updates from their social media page.

DESIGNERS OPPORTUNITIES

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SPONSORS OPPORTUNITIES

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MODELING OPPORTUNITIES

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